According to Australia’s Bureau of Statistics, beer drinking now accounts for just 41% of alcohol consumed annually, down from 75% in the 1960s. Enjoying a glass of wine on the other hand, has increased over the same period from a mere 12% up to 38%.
It appears this trend is also growing elsewhere. The UK, which makes up the largest number of foreign tourists visiting Australia, has also seen a big decline in beer drinking. According to the UK’s Wine and Spirit Trade Association (WSTA), wine is now the favoured alcoholic drink of 60% of the UK adult population–all of which bodes well for Australia’s local wineries, and those who organise wine tours along Margaret River and the surrounding areas.